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Utilizing AI To Reach Peak Performance In Health And Business: How The Sculpted Vegan Built An 8-Figure Empire – Forbes

She speaks with a lilting Irish accent yet there is no mistaking the power behind the tough talk – and the incredible abs that have thrust Kim Constable into the multi-million dollar bracket with her platform The Sculpted Vegan.

As a 38-year old mother of four, living a charmed life in her native Belfast, Kim Constable took a good hard look at herself in the harsh light of day and decided the thing she was missing in her life was muscles. “Growing up in a rural village outside of Belfast,” she says, “my Dad subscribed to bodybuilding magazines, and I had always admired the power behind those incredible physiques,” she explains.

Kim had been a vegetarian for nigh on 16 years but had decided to go full vegan about a year before deciding to train.

There was one small problem, however. Her trainer explained that he couldn’t help with the nutrition side of her program because he had zero experience training vegans. Determined to find answers, she took to Google and found there was nothing out there to help shape her program.

She decided to make one, and make millions of dollars in the process.

Bodybuilders, vegan or not, track everything. “The reason we track is because you cannot know which variables to manipulate progress or change if you haven’t kept the data consistent. We track our calories, macros, sleep, recovery, cardio duration, heart rate, weight, and measurement.”

When she started training as a vegan bodybuilder, Kim bought an Apple Watch.  

“It was the first time I had ever tracked anything to do with health, and the data was interesting. The Apple watch was one of the first trackers on the market, but it seems rudimentary now, compared to what is available. It only really tracked my steps and workouts daily and gave me virtual high fives when I had achieved a goal.”


When the Oura Ring launched Kim switched to using this device, and says it’s by far the best she’s worn. “The tracking is superb, and it only needs to be charged every 5 days for about 20 minutes. I never take it off. It syncs with my Apple watch to track my workouts and the step tracker is far more accurate than Apple seems to be.”

According to Kim, data measurement is not only how she tracks performance And improved results, it is key to her success.

“Rest and recovery are paramount to my success. My Oura Ring reminds me that bedtime is approaching and suggests a wind-down routine. It also suggests bedtimes, which I try to adhere to. Unfortunately, I can’t take it easy when it suggests, if it conflicts with my training program. But just seeing the data daily is important as I can make subtle changes to my routine, to ensure I’m getting enough rest.”

The scariest part of tracking health data, says Kim, is seeing the effect that alcohol has on your body. “It keeps your resting heart rate high, and your heart rate variability low. Seeing the data in front of you makes you more mindful.”

She doesn’t sugarcoat her program or her success. “It’s hard, and I tell people that right upfront. I tell them, don’t buy my program unless you’re willing to put in the work.”

Scrolling through her Instagram page @thesculptedvegan, filled with incredible photos of her bodybuilding achievements, Kim tells it like it is. One image of her showing off her amazing abs features the caption, ‘it took four years to get these abs. Over years of building exceptional muscle with alternating periods of shredding, finally my abs started to appear’.

Her advice is pretty simple; she has no time for victims. “If you make up your mind to do something, it takes work, consistency, and discipline,” she says. Those are the hallmarks of her success – she doesn’t try to make it look easy.

Data helps Kim and her clients stay on track and stay accountable. One of Kim’s favorite sayings is: “What gets measured, gets managed.”

“It’s easy to ignore the possible effects of behavior when they are not in front of your face. Tracking using AI keeps the data forefront, and allows you to make better and more informed decisions.”

For women bodybuilders, keeping track of data can be especially useful. At home, Kim has a Renpho Smart Scale which tracks weight, body fat, body fat mass, and other variables. Kim says this piece of equipment is not as intelligent as the Oura and doesn’t make suggestions for your training or progress, but it’s extremely useful to track the data over an extended time, especially around your monthly cycle. 

For bodybuilders, tracking weight daily allows you to see the fluctuations over time, especially when all other variables are kept the same. “During the month, my body will slowly hold more and more water leading up to my period. I will also hold more water after alcohol or salty food,” says Kim. 

“You learn not to make it mean anything – it’s just data. And it takes all emotion out of weight gain.”

The other thing Kim’s Oura Ring tracks is her daily temperature, so she can see how it rises during the month and peaks during her cycle. “This is usually when my sleep is the most restless,” says Kim. “I can also push more load mid-month when my temperature is lower and my recovery is stronger. Oura helps me with all of this tracking.”

Kim’s data tracking of course would not be very useful without incredible time management skills and self-discipline to do it all. “I have a husband and four kids who are home-schooled. If I commit to training five days a week, I do it. If I say I’m going to make a million dollars from my business, I do it.”

In a recent Forbes article, the author writes: “In some ways, an AI-driven fitness coach can be better than a human trainer. It has access to more data, knows more exercises, and can track your progress more precisely.”

In response, Kim states, “I don’t believe that it could ever replace a coach standing in front of you, intuitively advising based on what they see. One of the ways humans process data is through intuition. It has been studied extensively and shown to be alarmingly accurate.”

While Kim acknowledges that data-tracking and AI-suggested adjustments have been a key aspect of her fitness (and business) success, she has fears that people would become too reliant on the data and stop trusting their intuition, learning deductively rather than inductively.  

“As a bodybuilder, I have a very strict workout timetable. I train 5 days a week, and cardio 6 days. If my Oura Ring tells me my recovery is bad and I should rest, but it’s my day for training legs, I’m not going to give legs a miss. AI can respond to your body on a day-to-day basis, but unless it can help you to accomplish a specific goal in the future, and therefore tell you to push through even when you don’t feel like it, it’s going to work against you and not for you.”

Kim continues, “AI is great. But it has its limitations. Unless it’s able to help you to work towards a specific goal, which often involves pushing through your tiredness or poor recovery just to get the work done, then it would have serious limits for professional athletes or the non-average person.”

While her personal goals to build an incredible body and inspire the women who follow her align with her strong moral code, she continues to seek out the uncomfortable situations that inform her writing, her posts, and her videos.

“Bodybuilding and business have a lot in common; they both involve hard work and often failure. I love failure; I call it learning. Even though I stand firmly behind my goals, I’m not afraid to change lanes if something isn’t working.”

Creating a roadmap for women to build confidence, muscle, and success while being brutally honest about what that will involve is part of her appeal. She is not for every woman, but she believes every woman can be her if they are willing to put in the work and never give up.

To many privileged individuals in our society, these data tracking devices for fitness are readily available. Once relegated to billion-dollar science labs, sports tech is now available for us to buy at the local Costco. However, having a watch or ring that tracks your data and gives you suggestions is just one part of the equation.

Kim concludes, “What you do with that data is up to you.”